{"id":2801,"date":"2021-07-01T16:58:09","date_gmt":"2021-07-01T23:58:09","guid":{"rendered":"https:\/\/brucecannon.com\/?page_id=2801"},"modified":"2021-07-09T10:19:50","modified_gmt":"2021-07-09T17:19:50","slug":"invention","status":"publish","type":"page","link":"https:\/\/brucecannon.com\/invention\/","title":{"rendered":"invention"},"content":{"rendered":"\n<p class=\"page-intro\"><strong>I worked in the toy industry from 2008-2017<\/strong>., first as an electrical engineer, later as an innovation executive.  This page covers some of my engineering, design, invention and patents for toy-industry electronic and interactive mechanisms.<\/p>\n\n\n\t\t\t\t<div class=\"wp-block-uagb-table-of-contents uagb-toc__align-left uagb-toc__columns-1  uagb-block-bb9110b0 bc-toc    \"\n\t\t\t\t\tdata-scroll= \"1\"\n\t\t\t\t\tdata-offset= \"30\"\n\t\t\t\t\tstyle=\"\"\n\t\t\t\t>\n\t\t\t\t<div class=\"uagb-toc__wrap\">\n\t\t\t\t\t\t<div class=\"uagb-toc__title\">\n\t\t\t\t\t\t\tContents\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"uagb-toc__list-wrap\">\n\t\t\t\t\t\t<ol class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#touchscreen-pattern-interactive-toys\" class=\"uagb-toc-link__trigger\">Touchscreen-pattern interactive toys<\/a><ul class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#monster-high-magic-key\" class=\"uagb-toc-link__trigger\">Monster High Magic Key<\/a><li class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#apptivity-line-of-products\" class=\"uagb-toc-link__trigger\">Apptivity line of products<\/a><\/li><\/ul><\/li><li class=\"uagb-toc__list\"><a href=\"#standalone-interactive-toys\" class=\"uagb-toc-link__trigger\">Standalone interactive toys<\/a><ul class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#buzz-lightyear-finder\" class=\"uagb-toc-link__trigger\">Buzz Lightyear finder<\/a><li class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#green-lantern-animated-glow-effect-figure\" class=\"uagb-toc-link__trigger\">Green Lantern animated glow effect figure<\/a><\/li><\/ul><\/li><\/ul><\/li><li class=\"uagb-toc__list\"><a href=\"#patents-for-toy-and-other-engineering-innovations\" class=\"uagb-toc-link__trigger\">Patents for toy and other engineering innovations<\/a><ul class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#smart-device-controlled-toy\" class=\"uagb-toc-link__trigger\">Smart device controlled toy<\/a><li class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#identifiable-object-and-a-system-for-identifying-an-object-by-an-electronic-device\" class=\"uagb-toc-link__trigger\">Identifiable Object and a System for Identifying an Object by an Electronic Device<\/a><li class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#toy-figurine-with-internal-lighting-effect\" class=\"uagb-toc-link__trigger\">Toy Figurine with Internal Lighting Effect<\/a><li class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#toy-with-locating-feature\" class=\"uagb-toc-link__trigger\">Toy With Locating Feature<\/a><li class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#electronic-device-and-the-input-and-output-of-data\" class=\"uagb-toc-link__trigger\">Electronic Device and the Input and Output of Data<\/a><li class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#multidirectional-switch-and-toy-including-a-multidirectional-switch\" class=\"uagb-toc-link__trigger\">Multidirectional Switch and Toy Including a Multidirectional Switch<\/a><\/ul><\/ul><\/ul><\/ol>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\n\n<h1>Touchscreen-pattern interactive toys <\/h1>\n\n\n\n<p>Apptivity was the Mattel brand name for a series of toys based on an invention of mine.&nbsp; These toys can be uniquely recognized when placed on the screen of a mobile device like an iPad or iPhone, and so can \u201clive\u201d in a game world. I created and proved the technology, designed and built a series of toy prototypes, created game demos for them, and socialized them to leadership.&nbsp; The result was the Apptivity line of products.<\/p>\n\n\n\n<h2>Monster High Magic Key<\/h2>\n\n\n\n<p>While working my days as a product development engineer, after hours I developed and prototyped a software algorithm, hardware and game demo such that a conductive key, held in the hand, could unlock a digital door. This product emerged from that demo:  <\/p>\n\n\n<div id=\"gutenslider-eiux0r9du\" class=\"wp-block-eedee-block-gutenslider gs-frontend content-change alignnone arrow-style-1 arrow-position-sides arrow-mb-none arrows-lg arrows-md arrows-sm dot-style-1 dots-lg dots-md dots-sm dot-position-bottom bc-content-slider is-position-center-center mb-none wrap-auto-height\" data-parallax-direction=\"down\" data-parallax-amount=\"1.3\" data-lg-transition=\"lg-slide\" data-hash=\"\" ><div class=\"eedee-swiper-outer\" style=\"--gutenslider-min-height: 50vh;--gutenslider-arrow-size: 30px;--gutenslider-dot-size: 25px;--gutenslider-arrow-color: #ffffff;--gutenslider-dot-color: #ffffff;--gutenslider-padding-y-mobile: 40px;--gutenslider-padding-x-mobile: 40px;--gutenslider-padding-y-tablet: 40px;--gutenslider-padding-x-tablet: 40px;--gutenslider-padding-y-desktop: 40px;--gutenslider-padding-x-desktop: 40px;--gutenslider-bg-image: url();--gutenslider-min-height-md: 50vh;--gutenslider-min-height-sm: 50vh;--gutenslider-padding-x: 40px;--gutenslider-padding-x-md: 40px;--gutenslider-padding-x-sm: 20px;--gutenslider-padding-y: 40px;--gutenslider-padding-y-md: 40px;--gutenslider-padding-y-sm: 20px;--gutenslider-arrow-size-md: 30px;--gutenslider-arrow-size-sm: 30px;--gutenslider-dot-size-md: 25px;--gutenslider-dot-size-sm: 25px;--gutenslider-arrow-bg-color: transparent;--gutenslider-arrow-hover-color: #eeeeee;--gutenslider-arrow-bg-hover-color: transparent;--gutenslider-arrow-x-offset: 10px;--gutenslider-arrow-x-offset-md: 10px;--gutenslider-arrow-x-offset-sm: 10px;--gutenslider-arrow-y-offset: 0px;--gutenslider-arrow-y-offset-md: 0px;--gutenslider-arrow-y-offset-sm: 0px;--gutenslider-arrow-x-spacing: 0px;--gutenslider-dot-y-offset: 10px;--gutenslider-dot-y-offset-md: 10px;--gutenslider-dot-y-offset-sm: 10px;--gutenslider-margin-x: 0px;--gutenslider-margin-x-md: 0px;--gutenslider-margin-x-sm: 0px;--gutenslider-margin-y: 0px;--gutenslider-margin-y-md: 0px;--gutenslider-margin-y-sm: 0px;--gutenslider-divider-top: 60px;--gutenslider-divider-bottom: 60px;--gutenslider-lightgallery-bg: #ffffff;--gutenslider-lightgallery-font: #000000;--gs-first-pos: 50% 50%;--gs-gap-vertical: var( --wp--style--gallery-gap-default, var( --gallery-block--gutter-size, var( --wp--style--block-gap, 0.5em ) ) );--gs-gap-horizontal: var( --wp--style--gallery-gap-default, var( --gallery-block--gutter-size, var( --wp--style--block-gap, 0.5em ) ) );\"><div class=\"gutenslider-divider-top\" style=\"color:#fff;\"><\/div><div class=\"swiper\" data-settings='{\"autoplay\":false,\"speed\":700,\"direction\":\"horizontal\",\"autoHeight\":\"\",\"loop\":true,\"centeredSlides\":true,\"spaceBetween\":0,\"slidesPerView\":1,\"slidesPerGroup\":1,\"effect\":\"slide\",\"coverflowEffect\":{\"rotate\":30,\"slideShadows\":false,\"depth\":100,\"stretch\":50,\"modifier\":1},\"fadeEffect\":{\"crossFade\":true},\"zoom\":\"\",\"navigation\":{\"nextEl\":\"#gutenslider-eiux0r9du .eedee-gutenslider-next\",\"prevEl\":\"#gutenslider-eiux0r9du .eedee-gutenslider-prev\"},\"pagination\":{\"type\":\"bullets\",\"clickable\":true,\"dynamicBullets\":false,\"el\":\"#gutenslider-eiux0r9du .eedee-gutenslider-pagination\"},\"pauseOnHover\":\"1\",\"watchSlidesProgress\":true,\"watchSlidesVisibility\":true,\"settingsMd\":{\"autoHeight\":\"\",\"slidesPerView\":1,\"slidesPerGroup\":1,\"spaceBetween\":0,\"loop\":true},\"settingsLg\":{\"autoHeight\":\"\",\"slidesPerView\":1,\"slidesPerGroup\":1,\"spaceBetween\":0,\"loop\":true},\"hasLg\":false,\"hasLgCounter\":true,\"isFullScreen\":false,\"arrowsFollowMouse\":false,\"lgTitle\":\"none\",\"lgCaption\":\"none\",\"lgThumbnails\":true,\"lgZoomEnabled\":false,\"keyboard\":{\"keyboard\":{\"enabled\":true,\"onlyInViewport\":true}},\"hashNavigation\":false,\"dividers\":false}'><div class=\"swiper-wrapper\">\n<div class=\"swiper-slide wp-block-eedee-block-gutenslide is-position-center-center ed-bg-image\" style=\"--ed-vw:300;--ed-vh:166;\" data-hash=\"\"><div class=\"eedee-background-div bg-image\"><img fetchpriority=\"high\" width=\"720\" height=\"400\" class=\"wp-image-232\" src=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2011\/11\/MHSweet1600DollsAndKeys.jpg\" alt=\"\" decoding=\"async\" style=\"object-fit: cover; object-position: 50% 50%;\"  data-caption=\"Monster High Sweet Sixteen magic keys\" data-title=\"MHSweet1600DollsAndKeys\" srcset=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2011\/11\/MHSweet1600DollsAndKeys.jpg 720w, https:\/\/brucecannon.com\/wp-content\/uploads\/2011\/11\/MHSweet1600DollsAndKeys-300x166.jpg 300w, https:\/\/brucecannon.com\/wp-content\/uploads\/2011\/11\/MHSweet1600DollsAndKeys-220x122.jpg 220w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><div class=\"eedee-background-div__overlay\" style=\"opacity:1;\"><\/div><\/div><div class=\"slide-content\">\n\n<p class=\"has-text-align-center gutenslider-content-initial has-larger-font-size\"><\/p>\n\n\n\n<p class=\"eedee-gutenslider-autocaption\">Monster High Sweet Sixteen magic keys<\/p>\n\n<\/div><\/div>\n\n<div class=\"swiper-slide wp-block-eedee-block-gutenslide is-position-center-center ed-bg-image\" style=\"--ed-vw:300;--ed-vh:166;\" data-hash=\"\"><div class=\"eedee-background-div bg-image\"><img width=\"720\" height=\"400\" class=\"wp-image-233\" src=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2011\/11\/MHSweet1600appScreens.jpg\" alt=\"\" decoding=\"async\" style=\"object-fit: cover; object-position: 50% 50%;\"  data-caption=\"Monster High Sweet Sixteen magic key mobile game\" data-title=\"MHSweet1600appScreens\" srcset=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2011\/11\/MHSweet1600appScreens.jpg 720w, https:\/\/brucecannon.com\/wp-content\/uploads\/2011\/11\/MHSweet1600appScreens-300x166.jpg 300w, https:\/\/brucecannon.com\/wp-content\/uploads\/2011\/11\/MHSweet1600appScreens-220x122.jpg 220w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><div class=\"eedee-background-div__overlay\" style=\"opacity:1;\"><\/div><\/div><div class=\"slide-content\">\n\n<p class=\"has-text-align-center gutenslider-content-initial has-larger-font-size\"><\/p>\n\n\n\n<p class=\"eedee-gutenslider-autocaption\">Monster High Sweet Sixteen magic key mobile game<\/p>\n\n<\/div><\/div>\n<\/div><\/div><button class=\"eedee-gutenslider-nav eedee-gutenslider-prev\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"24\" height=\"24\"><circle class=\"bg\" cx=\"13\" cy=\"12\" r=\"11\" \/><path fill=\"none\" d=\"M0 0h24v24H0z\"\/><path class=\"arrow\" d=\"M10.828 12l4.95 4.95-1.414 1.414L8 12l6.364-6.364 1.414 1.414z\"\/><\/svg><\/button><button class=\"eedee-gutenslider-nav eedee-gutenslider-next\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"24\" height=\"24\"><circle class=\"bg\" cx=\"11\" cy=\"12\" r=\"11\" \/><path fill=\"none\" d=\"M0 0h24v24H0z\"\/><path class=\"arrow\" d=\"M13.172 12l-4.95-4.95 1.414-1.414L16 12l-6.364 6.364-1.414-1.414z\"\/><\/svg><\/button><div class=\"eedee-gutenslider-pagination\"><\/div><div class=\"gutenslider-divider-bottom \" style=\"color:#fff;\"><\/div><\/div><\/div>\n\n\n<h2>Apptivity line of products<\/h2>\n\n\n\n<p>As a follow-up to the key, I prototyped a conductive Hot Wheels car, and programed a simple demo app that let you do hooligan donuts in an empty parking lot.  This demo spawned a cross-brand initiative to produce a variety of product lines based on the core idea. <\/p>\n\n\n\n<p>I continued to invent, create, design and implement throughout the course of the Apptivity brand project. I helped build robust commercial reusable software IP for toy recognition; engineered many unique materials and pattern systems for a variety of toys and toy features (for example, press on the hood scoop of a Hot Wheels screen racer to fire a weapon); and helped design both the toys themselves and the game experiences.<\/p>\n\n\n\n<p>I engineered the electromechanical system for each toy in the line, designed the software algorithms, architected and managed the external development of custom SDKs for each game developer, worked with them to integrate the toy and game systems, and finally managed extensive testing of the objects in custom test software and the target games.<\/p>\n\n\n\n<p>I helped design, engineer and develop toys and their corresponding digital games for Angry Birds, Cut The Rope, Fruit Ninja, Monster High, Hot Wheels, Batman and WWE lines of screen toys.<\/p>\n\n\n<div id=\"gutenslider-8sxa5fb8z\" class=\"wp-block-eedee-block-gutenslider gs-frontend content-change alignnone arrow-style-1 arrow-position-sides arrow-mb-none arrows-lg arrows-md arrows-sm dot-style-1 dots-lg dots-md dots-sm dot-position-bottom bc-content-slider is-position-center-center mb-none wrap-auto-height\" data-parallax-direction=\"down\" data-parallax-amount=\"1.3\" data-lg-transition=\"lg-slide\" data-hash=\"\" ><div class=\"eedee-swiper-outer\" style=\"--gutenslider-min-height: 70vh;--gutenslider-arrow-size: 30px;--gutenslider-dot-size: 25px;--gutenslider-arrow-color: #007cba;--gutenslider-dot-color: #007cba;--gutenslider-padding-y-mobile: 40px;--gutenslider-padding-x-mobile: 40px;--gutenslider-padding-y-tablet: 40px;--gutenslider-padding-x-tablet: 40px;--gutenslider-padding-y-desktop: 40px;--gutenslider-padding-x-desktop: 40px;--gutenslider-bg-image: url();--gutenslider-min-height-md: 50vh;--gutenslider-min-height-sm: 50vh;--gutenslider-padding-x: 24px;--gutenslider-padding-x-md: 24px;--gutenslider-padding-x-sm: 24px;--gutenslider-padding-y: 12px;--gutenslider-padding-y-md: 12px;--gutenslider-padding-y-sm: 12px;--gutenslider-arrow-size-md: 30px;--gutenslider-arrow-size-sm: 30px;--gutenslider-dot-size-md: 25px;--gutenslider-dot-size-sm: 25px;--gutenslider-arrow-bg-color: transparent;--gutenslider-arrow-hover-color: #007cbabb;--gutenslider-arrow-bg-hover-color: transparent;--gutenslider-arrow-x-offset: 10px;--gutenslider-arrow-x-offset-md: 10px;--gutenslider-arrow-x-offset-sm: 10px;--gutenslider-arrow-y-offset: 0px;--gutenslider-arrow-y-offset-md: 0px;--gutenslider-arrow-y-offset-sm: 0px;--gutenslider-arrow-x-spacing: 0px;--gutenslider-dot-y-offset: 10px;--gutenslider-dot-y-offset-md: 10px;--gutenslider-dot-y-offset-sm: 10px;--gutenslider-margin-x: 0px;--gutenslider-margin-x-md: 0px;--gutenslider-margin-x-sm: 0px;--gutenslider-margin-y: 0px;--gutenslider-margin-y-md: 0px;--gutenslider-margin-y-sm: 0px;--gutenslider-divider-top: 60px;--gutenslider-divider-bottom: 60px;--gutenslider-lightgallery-bg: #ffffff;--gutenslider-lightgallery-font: #000000;--gs-first-pos: 50% 50%;--gs-gap-vertical: var( --wp--style--gallery-gap-default, var( --gallery-block--gutter-size, var( --wp--style--block-gap, 0.5em ) ) );--gs-gap-horizontal: var( --wp--style--gallery-gap-default, var( --gallery-block--gutter-size, var( --wp--style--block-gap, 0.5em ) ) );\"><div class=\"gutenslider-divider-top\" style=\"color:#fff;\"><\/div><div class=\"swiper\" data-settings='{\"autoplay\":false,\"speed\":700,\"direction\":\"horizontal\",\"autoHeight\":\"\",\"loop\":true,\"centeredSlides\":true,\"spaceBetween\":0,\"slidesPerView\":1,\"slidesPerGroup\":1,\"effect\":\"slide\",\"coverflowEffect\":{\"rotate\":30,\"slideShadows\":false,\"depth\":100,\"stretch\":50,\"modifier\":1},\"fadeEffect\":{\"crossFade\":true},\"zoom\":\"\",\"navigation\":{\"nextEl\":\"#gutenslider-8sxa5fb8z .eedee-gutenslider-next\",\"prevEl\":\"#gutenslider-8sxa5fb8z .eedee-gutenslider-prev\"},\"pagination\":{\"type\":\"bullets\",\"clickable\":true,\"dynamicBullets\":false,\"el\":\"#gutenslider-8sxa5fb8z .eedee-gutenslider-pagination\"},\"pauseOnHover\":\"1\",\"watchSlidesProgress\":true,\"watchSlidesVisibility\":true,\"settingsMd\":{\"autoHeight\":\"\",\"slidesPerView\":1,\"slidesPerGroup\":1,\"spaceBetween\":0,\"loop\":true},\"settingsLg\":{\"autoHeight\":\"\",\"slidesPerView\":1,\"slidesPerGroup\":1,\"spaceBetween\":0,\"loop\":true},\"hasLg\":false,\"hasLgCounter\":true,\"isFullScreen\":false,\"arrowsFollowMouse\":false,\"lgTitle\":\"none\",\"lgCaption\":\"none\",\"lgThumbnails\":true,\"lgZoomEnabled\":false,\"keyboard\":{\"keyboard\":{\"enabled\":true,\"onlyInViewport\":true}},\"hashNavigation\":false,\"dividers\":false}'><div class=\"swiper-wrapper\">\n<div class=\"swiper-slide wp-block-eedee-block-gutenslide is-position-center-center ed-bg-image\" style=\"--ed-vw:300;--ed-vh:166;\" data-hash=\"\"><div class=\"eedee-background-div bg-image\"><img width=\"720\" height=\"400\" class=\"wp-image-527\" src=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-HW-on-tablet.png\" alt=\"\" decoding=\"async\" style=\"object-fit: cover; object-position: 50% 50%;\"  data-caption=\"read about some of my consumer product innovations\" data-title=\"inventions\" srcset=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-HW-on-tablet.png 720w, https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-HW-on-tablet-300x166.png 300w, https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-HW-on-tablet-220x122.png 220w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><div class=\"eedee-background-div__overlay\" style=\"opacity:1;\"><\/div><\/div><div class=\"slide-content\">\n\n<p class=\"has-text-align-center gutenslider-content-initial has-larger-font-size\"><\/p>\n\n\n\n<p class=\"eedee-gutenslider-autocaption\">inventions<\/p>\n\n<\/div><\/div>\n\n<div class=\"swiper-slide wp-block-eedee-block-gutenslide is-position-center-center ed-bg-image\" style=\"--ed-vw:300;--ed-vh:166;\" data-hash=\"\"><div class=\"eedee-background-div bg-image\"><img loading=\"lazy\" width=\"720\" height=\"400\" class=\"wp-image-526\" src=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-WWE-on-tablet-2.png\" alt=\"\" decoding=\"async\" style=\"object-fit: cover; object-position: 50% 50%;\"  data-caption=\"Apptivity WWE wrestling toy and game\" data-title=\"Apptivity WWE Rumblers\" srcset=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-WWE-on-tablet-2.png 720w, https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-WWE-on-tablet-2-300x166.png 300w, https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-WWE-on-tablet-2-220x122.png 220w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><div class=\"eedee-background-div__overlay\" style=\"opacity:1;\"><\/div><\/div><div class=\"slide-content\">\n\n<p class=\"has-text-align-center gutenslider-content-initial has-larger-font-size\"><\/p>\n\n\n\n<p class=\"eedee-gutenslider-autocaption\">Apptivity WWE wrestling toy and game<\/p>\n\n<\/div><\/div>\n\n<div class=\"swiper-slide wp-block-eedee-block-gutenslide is-position-center-center ed-bg-image\" style=\"--ed-vw:300;--ed-vh:166;\" data-hash=\"\"><div class=\"eedee-background-div bg-image\"><img loading=\"lazy\" width=\"720\" height=\"400\" class=\"wp-image-525\" src=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-MH-on-tablet.png\" alt=\"\" decoding=\"async\" style=\"object-fit: cover; object-position: 50% 50%;\"  data-caption=\"Apptivity Monster High adventure toy and game\" data-title=\"Apptivity Monster High\" srcset=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-MH-on-tablet.png 720w, https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-MH-on-tablet-300x166.png 300w, https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-MH-on-tablet-220x122.png 220w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><div class=\"eedee-background-div__overlay\" style=\"opacity:1;\"><\/div><\/div><div class=\"slide-content\">\n\n<p class=\"has-text-align-center gutenslider-content-initial has-larger-font-size\"><\/p>\n\n\n\n<p class=\"eedee-gutenslider-autocaption\">Apptivity Monster High adventure toy and game<\/p>\n\n<\/div><\/div>\n\n<div class=\"swiper-slide wp-block-eedee-block-gutenslide is-position-center-center ed-bg-image\" style=\"--ed-vw:300;--ed-vh:166;\" data-hash=\"\"><div class=\"eedee-background-div bg-image\"><img loading=\"lazy\" width=\"720\" height=\"400\" class=\"wp-image-524\" src=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-FN-on-tablet.png\" alt=\"\" decoding=\"async\" style=\"object-fit: cover; object-position: 50% 50%;\"  data-caption=\"Apptivity Fruit Ninja toy and game\" data-title=\"Apptivity Fruit Ninja\" srcset=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-FN-on-tablet.png 720w, https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-FN-on-tablet-300x166.png 300w, https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-FN-on-tablet-220x122.png 220w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><div class=\"eedee-background-div__overlay\" style=\"opacity:1;\"><\/div><\/div><div class=\"slide-content\">\n\n<p class=\"has-text-align-center gutenslider-content-initial has-larger-font-size\"><\/p>\n\n\n\n<p class=\"eedee-gutenslider-autocaption\">Apptivity Fruit Ninja toy and game<\/p>\n\n<\/div><\/div>\n\n<div class=\"swiper-slide wp-block-eedee-block-gutenslide is-position-center-center ed-bg-image\" style=\"--ed-vw:300;--ed-vh:166;\" data-hash=\"\"><div class=\"eedee-background-div bg-image\"><img loading=\"lazy\" width=\"720\" height=\"400\" class=\"wp-image-523\" src=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-DKR-on-tablet.png\" alt=\"\" decoding=\"async\" style=\"object-fit: cover; object-position: 50% 50%;\"  data-caption=\"Apptivity Batman Dark Knight toy and game\" data-title=\"Apptivity Batman\" srcset=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-DKR-on-tablet.png 720w, https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-DKR-on-tablet-300x166.png 300w, https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-DKR-on-tablet-220x122.png 220w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><div class=\"eedee-background-div__overlay\" style=\"opacity:1;\"><\/div><\/div><div class=\"slide-content\">\n\n<p class=\"has-text-align-center gutenslider-content-initial has-larger-font-size\"><\/p>\n\n\n\n<p class=\"eedee-gutenslider-autocaption\">Apptivity Batman Dark Knight toy and game<\/p>\n\n<\/div><\/div>\n\n<div class=\"swiper-slide wp-block-eedee-block-gutenslide is-position-center-center ed-bg-image\" style=\"--ed-vw:300;--ed-vh:166;\" data-hash=\"\"><div class=\"eedee-background-div bg-image\"><img loading=\"lazy\" width=\"720\" height=\"400\" class=\"wp-image-522\" src=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-CTR-on-tablet.png\" alt=\"\" decoding=\"async\" style=\"object-fit: cover; object-position: 50% 50%;\"  data-caption=\"Apptivity Cut the Rope toy and game\" data-title=\"Apptivity Cut The Rope\" srcset=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-CTR-on-tablet.png 720w, https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-CTR-on-tablet-300x166.png 300w, https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-CTR-on-tablet-220x122.png 220w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><div class=\"eedee-background-div__overlay\" style=\"opacity:1;\"><\/div><\/div><div class=\"slide-content\">\n\n<p class=\"has-text-align-center gutenslider-content-initial has-larger-font-size\"><\/p>\n\n\n\n<p class=\"eedee-gutenslider-autocaption\">Apptivity Cut the Rope toy and game<\/p>\n\n<\/div><\/div>\n\n<div class=\"swiper-slide wp-block-eedee-block-gutenslide is-position-center-center ed-bg-image\" style=\"--ed-vw:300;--ed-vh:166;\" data-hash=\"\"><div class=\"eedee-background-div bg-image\"><img loading=\"lazy\" width=\"720\" height=\"400\" class=\"wp-image-521\" src=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-AB-on-tablet-2.png\" alt=\"\" decoding=\"async\" style=\"object-fit: cover; object-position: 50% 50%;\"  data-title=\"Apptivity Angry Birds\" srcset=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-AB-on-tablet-2.png 720w, https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-AB-on-tablet-2-300x166.png 300w, https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-AB-on-tablet-2-220x122.png 220w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><div class=\"eedee-background-div__overlay\" style=\"opacity:1;\"><\/div><\/div><div class=\"slide-content\">\n\n<p class=\"has-text-align-center gutenslider-content-initial has-larger-font-size\"><\/p>\n\n<\/div><\/div>\n\n<div class=\"swiper-slide wp-block-eedee-block-gutenslide is-position-center-center ed-bg-image\" style=\"--ed-vw:300;--ed-vh:166;\" data-hash=\"\"><div class=\"eedee-background-div bg-image\"><img loading=\"lazy\" width=\"720\" height=\"400\" class=\"wp-image-519\" src=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line.png\" alt=\"\" decoding=\"async\" style=\"object-fit: cover; object-position: 50% 50%;\"  data-caption=\"Apptivity HQ application\" data-title=\"Apptivity line\" srcset=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line.png 720w, https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-300x166.png 300w, https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-220x122.png 220w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><div class=\"eedee-background-div__overlay\" style=\"opacity:1;\"><\/div><\/div><div class=\"slide-content\">\n\n<p class=\"has-text-align-center gutenslider-content-initial has-larger-font-size\"><\/p>\n\n\n\n<p class=\"eedee-gutenslider-autocaption\">Apptivity HQ application<\/p>\n\n<\/div><\/div>\n\n<div class=\"swiper-slide wp-block-eedee-block-gutenslide is-position-center-center ed-bg-image\" style=\"--ed-vw:300;--ed-vh:166;\" data-hash=\"\"><div class=\"eedee-background-div bg-image\"><img loading=\"lazy\" width=\"720\" height=\"400\" class=\"wp-image-518\" src=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-WWE.png\" alt=\"\" decoding=\"async\" style=\"object-fit: cover; object-position: 50% 50%;\"  data-caption=\"promo\" data-title=\"Apptivity line - WWE\" srcset=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-WWE.png 720w, https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-WWE-300x166.png 300w, https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-WWE-220x122.png 220w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><div class=\"eedee-background-div__overlay\" style=\"opacity:1;\"><\/div><\/div><div class=\"slide-content\">\n\n<p class=\"has-text-align-center gutenslider-content-initial has-larger-font-size\"><\/p>\n\n\n\n<p class=\"eedee-gutenslider-autocaption\">promo<\/p>\n\n<\/div><\/div>\n\n<div class=\"swiper-slide wp-block-eedee-block-gutenslide is-position-center-center ed-bg-image\" style=\"--ed-vw:300;--ed-vh:166;\" data-hash=\"\"><div class=\"eedee-background-div bg-image\"><img loading=\"lazy\" width=\"720\" height=\"400\" class=\"wp-image-517\" src=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-MH.png\" alt=\"\" decoding=\"async\" style=\"object-fit: cover; object-position: 50% 50%;\"  data-caption=\"Monster High adventure promo\" data-title=\"Apptivity line - MH\" srcset=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-MH.png 720w, https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-MH-300x166.png 300w, https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-MH-220x122.png 220w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><div class=\"eedee-background-div__overlay\" style=\"opacity:1;\"><\/div><\/div><div class=\"slide-content\">\n\n<p class=\"has-text-align-center gutenslider-content-initial has-larger-font-size\"><\/p>\n\n\n\n<p class=\"eedee-gutenslider-autocaption\">Monster High adventure promo<\/p>\n\n<\/div><\/div>\n\n<div class=\"swiper-slide wp-block-eedee-block-gutenslide is-position-center-center ed-bg-image\" style=\"--ed-vw:300;--ed-vh:166;\" data-hash=\"\"><div class=\"eedee-background-div bg-image\"><img loading=\"lazy\" width=\"720\" height=\"400\" class=\"wp-image-516\" src=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-FN.png\" alt=\"\" decoding=\"async\" style=\"object-fit: cover; object-position: 50% 50%;\"  data-caption=\"Fruit Ninja promo\" data-title=\"Apptivity line - FN\" srcset=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-FN.png 720w, https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-FN-300x166.png 300w, https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-FN-220x122.png 220w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><div class=\"eedee-background-div__overlay\" style=\"opacity:1;\"><\/div><\/div><div class=\"slide-content\">\n\n<p class=\"has-text-align-center gutenslider-content-initial has-larger-font-size\"><\/p>\n\n\n\n<p class=\"eedee-gutenslider-autocaption\">Fruit Ninja promo<\/p>\n\n<\/div><\/div>\n\n<div class=\"swiper-slide wp-block-eedee-block-gutenslide is-position-center-center ed-bg-image\" style=\"--ed-vw:300;--ed-vh:166;\" data-hash=\"\"><div class=\"eedee-background-div bg-image\"><img loading=\"lazy\" width=\"720\" height=\"400\" class=\"wp-image-515\" src=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-DKR.png\" alt=\"\" decoding=\"async\" style=\"object-fit: cover; object-position: 50% 50%;\"  data-caption=\"Dark Knight promo\" data-title=\"Apptivity line - DKR\" srcset=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-DKR.png 720w, https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-DKR-300x166.png 300w, https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-DKR-220x122.png 220w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><div class=\"eedee-background-div__overlay\" style=\"opacity:1;\"><\/div><\/div><div class=\"slide-content\">\n\n<p class=\"has-text-align-center gutenslider-content-initial has-larger-font-size\"><\/p>\n\n\n\n<p class=\"eedee-gutenslider-autocaption\">Dark Knight promo<\/p>\n\n<\/div><\/div>\n\n<div class=\"swiper-slide wp-block-eedee-block-gutenslide is-position-center-center ed-bg-image\" style=\"--ed-vw:300;--ed-vh:166;\" data-hash=\"\"><div class=\"eedee-background-div bg-image\"><img loading=\"lazy\" width=\"720\" height=\"400\" class=\"wp-image-514\" src=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-CTR.png\" alt=\"\" decoding=\"async\" style=\"object-fit: cover; object-position: 50% 50%;\"  data-caption=\"Cut the Rope promo\" data-title=\"Apptivity line - CTR\" srcset=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-CTR.png 720w, https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-CTR-300x166.png 300w, https:\/\/brucecannon.com\/wp-content\/uploads\/2012\/12\/Apptivity-line-CTR-220x122.png 220w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><div class=\"eedee-background-div__overlay\" style=\"opacity:1;\"><\/div><\/div><div class=\"slide-content\">\n\n<p class=\"has-text-align-center gutenslider-content-initial has-larger-font-size\"><\/p>\n\n\n\n<p class=\"eedee-gutenslider-autocaption\">Cut the Rope promo<\/p>\n\n<\/div><\/div>\n<\/div><\/div><button class=\"eedee-gutenslider-nav eedee-gutenslider-prev\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"24\" height=\"24\"><circle class=\"bg\" cx=\"13\" cy=\"12\" r=\"11\" \/><path fill=\"none\" d=\"M0 0h24v24H0z\"\/><path class=\"arrow\" d=\"M10.828 12l4.95 4.95-1.414 1.414L8 12l6.364-6.364 1.414 1.414z\"\/><\/svg><\/button><button class=\"eedee-gutenslider-nav eedee-gutenslider-next\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"24\" height=\"24\"><circle class=\"bg\" cx=\"11\" cy=\"12\" r=\"11\" \/><path fill=\"none\" d=\"M0 0h24v24H0z\"\/><path class=\"arrow\" d=\"M13.172 12l-4.95-4.95 1.414-1.414L16 12l-6.364 6.364-1.414-1.414z\"\/><\/svg><\/button><div class=\"eedee-gutenslider-pagination\"><\/div><div class=\"gutenslider-divider-bottom \" style=\"color:#fff;\"><\/div><\/div><\/div>\n\n\n<p>This invention won \u201cExcellence in Electronic Toy or Game Design\u201d at the Toy &amp; Game Inventor Awards 2012. Internally, the work received the Matty award for electronic innovation.<\/p>\n\n\n\n<h1>Standalone interactive toys<\/h1>\n\n\n\n<p><em>Non-screen toys which I invented include:<\/em><\/p>\n\n\n\n<h2>Buzz Lightyear finder<\/h2>\n\n\n<div id=\"gutenslider-x43vzej78\" class=\"wp-block-eedee-block-gutenslider gs-frontend content-change alignnone arrow-style-1 arrow-position-sides arrow-mb-none arrows-lg arrows-md arrows-sm dot-style-1 dots-lg dots-md dots-sm dot-position-bottom bc-content-slider is-position-center-center mb-none wrap-auto-height\" data-parallax-direction=\"down\" data-parallax-amount=\"1.3\" data-lg-transition=\"lg-slide\" data-hash=\"\" ><div class=\"eedee-swiper-outer\" style=\"--gutenslider-min-height: 70vh;--gutenslider-arrow-size: 30px;--gutenslider-dot-size: 25px;--gutenslider-arrow-color: #ffffff;--gutenslider-dot-color: #ffffff;--gutenslider-padding-y-mobile: 40px;--gutenslider-padding-x-mobile: 40px;--gutenslider-padding-y-tablet: 40px;--gutenslider-padding-x-tablet: 40px;--gutenslider-padding-y-desktop: 40px;--gutenslider-padding-x-desktop: 40px;--gutenslider-bg-image: url();--gutenslider-min-height-md: 50vh;--gutenslider-min-height-sm: 50vh;--gutenslider-padding-x: 40px;--gutenslider-padding-x-md: 40px;--gutenslider-padding-x-sm: 20px;--gutenslider-padding-y: 40px;--gutenslider-padding-y-md: 40px;--gutenslider-padding-y-sm: 20px;--gutenslider-arrow-size-md: 30px;--gutenslider-arrow-size-sm: 30px;--gutenslider-dot-size-md: 25px;--gutenslider-dot-size-sm: 25px;--gutenslider-arrow-bg-color: transparent;--gutenslider-arrow-hover-color: #eeeeee;--gutenslider-arrow-bg-hover-color: transparent;--gutenslider-arrow-x-offset: 10px;--gutenslider-arrow-x-offset-md: 10px;--gutenslider-arrow-x-offset-sm: 10px;--gutenslider-arrow-y-offset: 0px;--gutenslider-arrow-y-offset-md: 0px;--gutenslider-arrow-y-offset-sm: 0px;--gutenslider-arrow-x-spacing: 0px;--gutenslider-dot-y-offset: 10px;--gutenslider-dot-y-offset-md: 10px;--gutenslider-dot-y-offset-sm: 10px;--gutenslider-margin-x: 0px;--gutenslider-margin-x-md: 0px;--gutenslider-margin-x-sm: 0px;--gutenslider-margin-y: 0px;--gutenslider-margin-y-md: 0px;--gutenslider-margin-y-sm: 0px;--gutenslider-divider-top: 60px;--gutenslider-divider-bottom: 60px;--gutenslider-lightgallery-bg: #ffffff;--gutenslider-lightgallery-font: #000000;--gs-first-pos: 50% 50%;--gs-gap-vertical: var( --wp--style--gallery-gap-default, var( --gallery-block--gutter-size, var( --wp--style--block-gap, 0.5em ) ) );--gs-gap-horizontal: var( --wp--style--gallery-gap-default, var( --gallery-block--gutter-size, var( --wp--style--block-gap, 0.5em ) ) );\"><div class=\"gutenslider-divider-top\" style=\"color:#fff;\"><\/div><div class=\"swiper\" data-settings='{\"autoplay\":false,\"speed\":700,\"direction\":\"horizontal\",\"autoHeight\":\"\",\"loop\":true,\"centeredSlides\":true,\"spaceBetween\":0,\"slidesPerView\":1,\"slidesPerGroup\":1,\"effect\":\"slide\",\"coverflowEffect\":{\"rotate\":30,\"slideShadows\":false,\"depth\":100,\"stretch\":50,\"modifier\":1},\"fadeEffect\":{\"crossFade\":true},\"zoom\":\"\",\"navigation\":{\"nextEl\":\"#gutenslider-x43vzej78 .eedee-gutenslider-next\",\"prevEl\":\"#gutenslider-x43vzej78 .eedee-gutenslider-prev\"},\"pagination\":{\"type\":\"bullets\",\"clickable\":true,\"dynamicBullets\":false,\"el\":\"#gutenslider-x43vzej78 .eedee-gutenslider-pagination\"},\"pauseOnHover\":\"1\",\"watchSlidesProgress\":true,\"watchSlidesVisibility\":true,\"settingsMd\":{\"autoHeight\":\"\",\"slidesPerView\":1,\"slidesPerGroup\":1,\"spaceBetween\":0,\"loop\":true},\"settingsLg\":{\"autoHeight\":\"\",\"slidesPerView\":1,\"slidesPerGroup\":1,\"spaceBetween\":0,\"loop\":true},\"hasLg\":false,\"hasLgCounter\":true,\"isFullScreen\":false,\"arrowsFollowMouse\":false,\"lgTitle\":\"none\",\"lgCaption\":\"none\",\"lgThumbnails\":true,\"lgZoomEnabled\":false,\"keyboard\":{\"keyboard\":{\"enabled\":true,\"onlyInViewport\":true}},\"hashNavigation\":false,\"dividers\":false}'><div class=\"swiper-wrapper\">\n<div class=\"swiper-slide wp-block-eedee-block-gutenslide is-position-center-center ed-bg-image\" style=\"--ed-vw:300;--ed-vh:222;\" data-hash=\"\"><div class=\"eedee-background-div bg-image\"><img loading=\"lazy\" width=\"1024\" height=\"757\" class=\"wp-image-3100\" src=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2021\/07\/buzz-03-1024x757.jpg\" alt=\"\" decoding=\"async\" style=\"object-fit: cover; object-position: 50% 50%;\"  data-caption=\"Electronic Search And Rescue Buzz Lightyear playset\" data-title=\"buzz-03\" srcset=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2021\/07\/buzz-03-1024x757.jpg 1024w, https:\/\/brucecannon.com\/wp-content\/uploads\/2021\/07\/buzz-03-300x222.jpg 300w, https:\/\/brucecannon.com\/wp-content\/uploads\/2021\/07\/buzz-03-768x568.jpg 768w, https:\/\/brucecannon.com\/wp-content\/uploads\/2021\/07\/buzz-03-24x18.jpg 24w, https:\/\/brucecannon.com\/wp-content\/uploads\/2021\/07\/buzz-03-32x24.jpg 32w, https:\/\/brucecannon.com\/wp-content\/uploads\/2021\/07\/buzz-03.jpg 1489w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><div class=\"eedee-background-div__overlay\" style=\"opacity:1;\"><\/div><\/div><div class=\"slide-content\">\n\n<p class=\"has-text-align-center gutenslider-content-initial has-larger-font-size\"><\/p>\n\n\n\n<p class=\"eedee-gutenslider-autocaption\">Electronic Search And Rescue Buzz Lightyear playset<\/p>\n\n<\/div><\/div>\n\n<div class=\"swiper-slide wp-block-eedee-block-gutenslide is-position-center-center ed-bg-image\" style=\"--ed-vw:300;--ed-vh:179;\" data-hash=\"\"><div class=\"eedee-background-div bg-image\"><img loading=\"lazy\" width=\"720\" height=\"430\" class=\"wp-image-789\" src=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2014\/04\/US20120052765A1-20120301-D00002-web2.png\" alt=\"\" decoding=\"async\" style=\"object-fit: cover; object-position: 50% 50%;\"  data-caption=\"A patent drawing for the toy finder invention\" data-title=\"US20120052765A1-20120301-D00002-web2\" srcset=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2014\/04\/US20120052765A1-20120301-D00002-web2.png 720w, https:\/\/brucecannon.com\/wp-content\/uploads\/2014\/04\/US20120052765A1-20120301-D00002-web2-300x179.png 300w, https:\/\/brucecannon.com\/wp-content\/uploads\/2014\/04\/US20120052765A1-20120301-D00002-web2-220x131.png 220w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><div class=\"eedee-background-div__overlay\" style=\"opacity:1;\"><\/div><\/div><div class=\"slide-content\">\n\n<p class=\"has-text-align-center gutenslider-content-initial has-larger-font-size\"><\/p>\n\n\n\n<p class=\"eedee-gutenslider-autocaption\">A patent drawing for the toy finder invention<\/p>\n\n<\/div><\/div>\n<\/div><\/div><button class=\"eedee-gutenslider-nav eedee-gutenslider-prev\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"24\" height=\"24\"><circle class=\"bg\" cx=\"13\" cy=\"12\" r=\"11\" \/><path fill=\"none\" d=\"M0 0h24v24H0z\"\/><path class=\"arrow\" d=\"M10.828 12l4.95 4.95-1.414 1.414L8 12l6.364-6.364 1.414 1.414z\"\/><\/svg><\/button><button class=\"eedee-gutenslider-nav eedee-gutenslider-next\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"24\" height=\"24\"><circle class=\"bg\" cx=\"11\" cy=\"12\" r=\"11\" \/><path fill=\"none\" d=\"M0 0h24v24H0z\"\/><path class=\"arrow\" d=\"M13.172 12l-4.95-4.95 1.414-1.414L16 12l-6.364 6.364-1.414-1.414z\"\/><\/svg><\/button><div class=\"eedee-gutenslider-pagination\"><\/div><div class=\"gutenslider-divider-bottom \" style=\"color:#fff;\"><\/div><\/div><\/div>\n\n\n<p>I invented this simple &#8220;alien finder&#8221; game, and the electronics, and sold the idea into the brand, and it became the <a rel=\"noreferrer noopener\" href=\"https:\/\/www.youtube.com\/watch?v=XngoUE2sADA\" data-type=\"URL\" data-id=\"https:\/\/www.youtube.com\/watch?v=XngoUE2sADA\" target=\"_blank\">Electronic Search And Rescue Buzz Lightyear playset<\/a>. It&#8217;s an interesting technique for &#8220;hide and seek&#8221; play patterns, where light energy is in unique code patterns, with a different power level for each code.  This allows a &#8220;seeker&#8221; toy to provide &#8220;hotter\/colder&#8221; feedback to a kid.<\/p>\n\n\n\n<h2>Green Lantern animated glow effect figure<\/h2>\n\n\n<div id=\"gutenslider-wtwsdl73y\" class=\"wp-block-eedee-block-gutenslider gs-frontend content-change alignnone arrow-style-1 arrow-position-sides arrow-mb-none arrows-lg arrows-md arrows-sm dot-style-1 dots-lg dots-md dots-sm dot-position-bottom bc-content-slider is-position-center-center mb-none wrap-auto-height\" data-parallax-direction=\"down\" data-parallax-amount=\"1.3\" data-lg-transition=\"lg-slide\" data-hash=\"\" ><div class=\"eedee-swiper-outer\" style=\"--gutenslider-min-height: 70vh;--gutenslider-arrow-size: 30px;--gutenslider-dot-size: 25px;--gutenslider-arrow-color: #ffffff;--gutenslider-dot-color: #ffffff;--gutenslider-padding-y-mobile: 40px;--gutenslider-padding-x-mobile: 40px;--gutenslider-padding-y-tablet: 40px;--gutenslider-padding-x-tablet: 40px;--gutenslider-padding-y-desktop: 40px;--gutenslider-padding-x-desktop: 40px;--gutenslider-bg-image: url();--gutenslider-min-height-md: 50vh;--gutenslider-min-height-sm: 50vh;--gutenslider-padding-x: 40px;--gutenslider-padding-x-md: 40px;--gutenslider-padding-x-sm: 20px;--gutenslider-padding-y: 40px;--gutenslider-padding-y-md: 40px;--gutenslider-padding-y-sm: 20px;--gutenslider-arrow-size-md: 30px;--gutenslider-arrow-size-sm: 30px;--gutenslider-dot-size-md: 25px;--gutenslider-dot-size-sm: 25px;--gutenslider-arrow-bg-color: transparent;--gutenslider-arrow-hover-color: #eeeeee;--gutenslider-arrow-bg-hover-color: transparent;--gutenslider-arrow-x-offset: 10px;--gutenslider-arrow-x-offset-md: 10px;--gutenslider-arrow-x-offset-sm: 10px;--gutenslider-arrow-y-offset: 0px;--gutenslider-arrow-y-offset-md: 0px;--gutenslider-arrow-y-offset-sm: 0px;--gutenslider-arrow-x-spacing: 0px;--gutenslider-dot-y-offset: 10px;--gutenslider-dot-y-offset-md: 10px;--gutenslider-dot-y-offset-sm: 10px;--gutenslider-margin-x: 0px;--gutenslider-margin-x-md: 0px;--gutenslider-margin-x-sm: 0px;--gutenslider-margin-y: 0px;--gutenslider-margin-y-md: 0px;--gutenslider-margin-y-sm: 0px;--gutenslider-divider-top: 60px;--gutenslider-divider-bottom: 60px;--gutenslider-lightgallery-bg: #ffffff;--gutenslider-lightgallery-font: #000000;--gs-first-pos: 50% 50%;--gs-gap-vertical: var( --wp--style--gallery-gap-default, var( --gallery-block--gutter-size, var( --wp--style--block-gap, 0.5em ) ) );--gs-gap-horizontal: var( --wp--style--gallery-gap-default, var( --gallery-block--gutter-size, var( --wp--style--block-gap, 0.5em ) ) );\"><div class=\"gutenslider-divider-top\" style=\"color:#fff;\"><\/div><div class=\"swiper\" data-settings='{\"autoplay\":false,\"speed\":700,\"direction\":\"horizontal\",\"autoHeight\":\"\",\"loop\":true,\"centeredSlides\":true,\"spaceBetween\":0,\"slidesPerView\":1,\"slidesPerGroup\":1,\"effect\":\"slide\",\"coverflowEffect\":{\"rotate\":30,\"slideShadows\":false,\"depth\":100,\"stretch\":50,\"modifier\":1},\"fadeEffect\":{\"crossFade\":true},\"zoom\":\"\",\"navigation\":{\"nextEl\":\"#gutenslider-wtwsdl73y .eedee-gutenslider-next\",\"prevEl\":\"#gutenslider-wtwsdl73y .eedee-gutenslider-prev\"},\"pagination\":{\"type\":\"bullets\",\"clickable\":true,\"dynamicBullets\":false,\"el\":\"#gutenslider-wtwsdl73y .eedee-gutenslider-pagination\"},\"pauseOnHover\":\"1\",\"watchSlidesProgress\":true,\"watchSlidesVisibility\":true,\"settingsMd\":{\"autoHeight\":\"\",\"slidesPerView\":1,\"slidesPerGroup\":1,\"spaceBetween\":0,\"loop\":true},\"settingsLg\":{\"autoHeight\":\"\",\"slidesPerView\":1,\"slidesPerGroup\":1,\"spaceBetween\":0,\"loop\":true},\"hasLg\":false,\"hasLgCounter\":true,\"isFullScreen\":false,\"arrowsFollowMouse\":false,\"lgTitle\":\"none\",\"lgCaption\":\"none\",\"lgThumbnails\":true,\"lgZoomEnabled\":false,\"keyboard\":{\"keyboard\":{\"enabled\":true,\"onlyInViewport\":true}},\"hashNavigation\":false,\"dividers\":false}'><div class=\"swiper-wrapper\">\n<div class=\"swiper-slide wp-block-eedee-block-gutenslide is-position-center-center ed-bg-image\" style=\"--ed-vw:300;--ed-vh:166;\" data-hash=\"\"><div class=\"eedee-background-div bg-image\"><img loading=\"lazy\" width=\"720\" height=\"400\" class=\"wp-image-735\" src=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2013\/09\/LightUpHalJordanCloseUp720.jpg\" alt=\"\" decoding=\"async\" style=\"object-fit: cover; object-position: 50% 50%;\"  data-caption=\"Green Lantern Deluxe Animated Figure - deco closeup\" data-title=\"LightUpHalJordanCloseUp720\" srcset=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2013\/09\/LightUpHalJordanCloseUp720.jpg 720w, https:\/\/brucecannon.com\/wp-content\/uploads\/2013\/09\/LightUpHalJordanCloseUp720-300x166.jpg 300w, https:\/\/brucecannon.com\/wp-content\/uploads\/2013\/09\/LightUpHalJordanCloseUp720-220x122.jpg 220w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><div class=\"eedee-background-div__overlay\" style=\"opacity:1;\"><\/div><\/div><div class=\"slide-content\">\n\n<p class=\"has-text-align-center gutenslider-content-initial has-larger-font-size\"><\/p>\n\n\n\n<p class=\"eedee-gutenslider-autocaption\">Green Lantern Deluxe Animated Figure &#8211; deco closeup<\/p>\n\n<\/div><\/div>\n\n<div class=\"swiper-slide wp-block-eedee-block-gutenslide is-position-center-center ed-bg-image\" style=\"--ed-vw:300;--ed-vh:166;\" data-hash=\"\"><div class=\"eedee-background-div bg-image\"><img loading=\"lazy\" width=\"720\" height=\"400\" class=\"wp-image-734\" src=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2013\/09\/LightUpHalJordanDaylight720.jpg\" alt=\"\" decoding=\"async\" style=\"object-fit: cover; object-position: 50% 50%;\"  data-caption=\"Green Lantern Deluxe Animated Figure\" data-title=\"LightUpHalJordanDaylight720\" srcset=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2013\/09\/LightUpHalJordanDaylight720.jpg 720w, https:\/\/brucecannon.com\/wp-content\/uploads\/2013\/09\/LightUpHalJordanDaylight720-300x166.jpg 300w, https:\/\/brucecannon.com\/wp-content\/uploads\/2013\/09\/LightUpHalJordanDaylight720-220x122.jpg 220w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><div class=\"eedee-background-div__overlay\" style=\"opacity:1;\"><\/div><\/div><div class=\"slide-content\">\n\n<p class=\"has-text-align-center gutenslider-content-initial has-larger-font-size\"><\/p>\n\n\n\n<p class=\"eedee-gutenslider-autocaption\">Green Lantern Deluxe Animated Figure<\/p>\n\n<\/div><\/div>\n\n<div class=\"swiper-slide wp-block-eedee-block-gutenslide is-position-center-center ed-bg-image\" style=\"--ed-vw:300;--ed-vh:166;\" data-hash=\"\"><div class=\"eedee-background-div bg-image\"><img loading=\"lazy\" width=\"720\" height=\"400\" class=\"wp-image-733\" src=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2013\/09\/LightUpHalJordanDarkBase720.jpg\" alt=\"\" decoding=\"async\" style=\"object-fit: cover; object-position: 50% 50%;\"  data-caption=\"Green Lantern Deluxe Animated Figure - complex powerup animations\" data-title=\"LightUpHalJordanDarkBase720\" srcset=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2013\/09\/LightUpHalJordanDarkBase720.jpg 720w, https:\/\/brucecannon.com\/wp-content\/uploads\/2013\/09\/LightUpHalJordanDarkBase720-300x166.jpg 300w, https:\/\/brucecannon.com\/wp-content\/uploads\/2013\/09\/LightUpHalJordanDarkBase720-220x122.jpg 220w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><div class=\"eedee-background-div__overlay\" style=\"opacity:1;\"><\/div><\/div><div class=\"slide-content\">\n\n<p class=\"has-text-align-center gutenslider-content-initial has-larger-font-size\"><\/p>\n\n\n\n<p class=\"eedee-gutenslider-autocaption\">Green Lantern Deluxe Animated Figure &#8211; complex powerup animations<\/p>\n\n<\/div><\/div>\n\n<div class=\"swiper-slide wp-block-eedee-block-gutenslide is-position-center-center ed-bg-image\" style=\"--ed-vw:300;--ed-vh:166;\" data-hash=\"\"><div class=\"eedee-background-div bg-image\"><img loading=\"lazy\" width=\"720\" height=\"400\" class=\"wp-image-736\" src=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2013\/09\/LightUpHalJordanDarkTorso720.jpg\" alt=\"\" decoding=\"async\" style=\"object-fit: cover; object-position: 50% 50%;\"  data-caption=\"Green Lantern Deluxe Animated Figure - stupendous power delivery animations\" data-title=\"LightUpHalJordanDarkTorso720\" srcset=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2013\/09\/LightUpHalJordanDarkTorso720.jpg 720w, https:\/\/brucecannon.com\/wp-content\/uploads\/2013\/09\/LightUpHalJordanDarkTorso720-300x166.jpg 300w, https:\/\/brucecannon.com\/wp-content\/uploads\/2013\/09\/LightUpHalJordanDarkTorso720-220x122.jpg 220w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><div class=\"eedee-background-div__overlay\" style=\"opacity:1;\"><\/div><\/div><div class=\"slide-content\">\n\n<p class=\"has-text-align-center gutenslider-content-initial has-larger-font-size\"><\/p>\n\n\n\n<p class=\"eedee-gutenslider-autocaption\">Green Lantern Deluxe Animated Figure &#8211; stupendous power delivery animations<\/p>\n\n<\/div><\/div>\n\n<div class=\"swiper-slide wp-block-eedee-block-gutenslide is-position-center-center ed-bg-image\" style=\"--ed-vw:300;--ed-vh:179;\" data-hash=\"\"><div class=\"eedee-background-div bg-image\"><img loading=\"lazy\" width=\"720\" height=\"430\" class=\"wp-image-783\" src=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2014\/04\/US20130196569A1-20130801-D00000-web.png\" alt=\"\" decoding=\"async\" style=\"object-fit: cover; object-position: 50% 50%;\"  data-caption=\"Green Lantern Deluxe Animated Figure - engineering patent\" data-title=\"US20130196569A1-20130801-D00000-web\" srcset=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2014\/04\/US20130196569A1-20130801-D00000-web.png 720w, https:\/\/brucecannon.com\/wp-content\/uploads\/2014\/04\/US20130196569A1-20130801-D00000-web-300x179.png 300w, https:\/\/brucecannon.com\/wp-content\/uploads\/2014\/04\/US20130196569A1-20130801-D00000-web-220x131.png 220w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><div class=\"eedee-background-div__overlay\" style=\"opacity:1;\"><\/div><\/div><div class=\"slide-content\">\n\n<p class=\"has-text-align-center gutenslider-content-initial has-larger-font-size\"><\/p>\n\n\n\n<p class=\"eedee-gutenslider-autocaption\">Green Lantern Deluxe Animated Figure &#8211; engineering patent<\/p>\n\n<\/div><\/div>\n<\/div><\/div><button class=\"eedee-gutenslider-nav eedee-gutenslider-prev\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"24\" height=\"24\"><circle class=\"bg\" cx=\"13\" cy=\"12\" r=\"11\" \/><path fill=\"none\" d=\"M0 0h24v24H0z\"\/><path class=\"arrow\" d=\"M10.828 12l4.95 4.95-1.414 1.414L8 12l6.364-6.364 1.414 1.414z\"\/><\/svg><\/button><button class=\"eedee-gutenslider-nav eedee-gutenslider-next\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"24\" height=\"24\"><circle class=\"bg\" cx=\"11\" cy=\"12\" r=\"11\" \/><path fill=\"none\" d=\"M0 0h24v24H0z\"\/><path class=\"arrow\" d=\"M13.172 12l-4.95-4.95 1.414-1.414L16 12l-6.364 6.364-1.414-1.414z\"\/><\/svg><\/button><div class=\"eedee-gutenslider-pagination\"><\/div><div class=\"gutenslider-divider-bottom \" style=\"color:#fff;\"><\/div><\/div><\/div>\n\n\n<p>The Movie Masters Deluxe 12\u2033 Hal Jordan, for Mattel\u2019s Adult Collector business, was an opportunity for me to do something special. All the input I had from leadership was \u201cwe need the most amazing collectable figure ever\u201d. I created a concept for a light-up figure with an array of LEDs inside the body, and extremely complex sound-synchronized animations, triggered by the included magic ring.<\/p>\n\n\n\n<h4>Inventions in this product include<\/h4>\n\n\n\n<ol><li>I designed the concept, electronics, hardware, programming and animation routines for this product.<\/li><li>I designed a base with \u201cpower forge\u201d action, and awesome light and sound routines on its own. The figure\u2019s complex animation routines can be triggered with a magnetic ring. When the ring is on the base, the base illuminates the ring to show it\u2019s power.<\/li><li>I created a simulator system to design, review and test animation sequences without the schedule impact of embedded systems programming cycles.<\/li><li>I created and protected a novel means of creating animations in toys.<\/li><li>I built hardware prototypes to verify the accuracy of the simulations before production.<\/li><li>I designed a communications system so that the base and the figure can act in concert. The figure is powered by the base so that its sculptural detail would not be degraded by battery doors etc.<\/li><\/ol>\n\n\n\n<h4>Reviews<\/h4>\n\n\n\n<p>This limited-release product was popular at Toy Fair, and well-reviewed online.<\/p>\n\n\n\n<ul><li>Quick run-throughs of the overall features:<ul><li><a rel=\"noreferrer noopener\" href=\"http:\/\/toynewsi.com\/news.php?catid=288&amp;itemid=16926\" target=\"_blank\">Toy Fair run-through on Toy News<\/a><\/li><li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.youtube.com\/watch?v=GpLzOQ4AYkg\" target=\"_blank\">Fan run-through of light-up features<\/a><\/li><\/ul><\/li><li>Detailed fan reviews:<ul><li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.youtube.com\/watch?v=LkjANa8bj0o\" target=\"_blank\">http:\/\/www.youtube.com\/watch?v=LkjANa8bj0o<\/a><\/li><li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.youtube.com\/watch?v=fkGo_-GfQf0\" target=\"_blank\">http:\/\/www.youtube.com\/watch?v=fkGo_-GfQf0<\/a><\/li><\/ul><\/li><li>Some quotes:<ul><li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.amazon.com\/Mattel-Universe-Masters-Exclusive-Reynolds\/product-reviews\/B006ET6LCC\/ref=cm_cr_pr_hist_5?ie=UTF8&amp;filterBy=addFiveStar&amp;showViewpoints=0&amp;sortBy=bySubmissionDateDescending\" target=\"_blank\">\u201cMore cooler than the movie.\u201d<\/a><\/li><li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.amazon.com\/Mattel-Universe-Masters-Exclusive-Reynolds\/product-reviews\/B006ET6LCC\/ref=cm_cr_pr_hist_3?ie=UTF8&amp;filterBy=addThreeStar&amp;showViewpoints=0&amp;sortBy=bySubmissionDateDescending\" target=\"_blank\">\u201cThe best movie Green Lantern toy.\u201d<\/a><\/li><\/ul><\/li><\/ul>\n\n\n\n<p><\/p>\n\n\n\n<h1>Patents for toy and other engineering innovations<\/h1>\n\n\n\n<p class=\"page-intro\"><em>Public filed or issued patents on which I was either sole or primary inventor include:<\/em><\/p>\n\n\n\n<h2 class=\"number-and-title\"><span class=\"patent-title\">Smart device controlled toy <\/span><\/h2>\n\n\n\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-1037\" src=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2014\/04\/US9636599B220170502-1.png\" alt=\"\" width=\"480\" height=\"576\" srcset=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2014\/04\/US9636599B220170502-1.png 480w, https:\/\/brucecannon.com\/wp-content\/uploads\/2014\/04\/US9636599B220170502-1-250x300.png 250w, https:\/\/brucecannon.com\/wp-content\/uploads\/2014\/04\/US9636599B220170502-1-220x264.png 220w\" sizes=\"(max-width: 480px) 100vw, 480px\" \/><br \/><strong>US9636599B2<\/strong><br \/>I&#8217;ve been playing with reuse of mobile phones for many years. &nbsp;Such great capabilities, why throw away such a reliable, seeing, hearing, thinking programmable computing platform when we upgrade? &nbsp;Perfect target for robotics. Tried to interest Mattel in the opportunity area while I was there, and did some toy ideation around using the screen itself as the i\/o mechanism between a low cost robotic base and the mobile device. &nbsp;Rigado LLC developed a clever speed control algorithm for the prototype. &nbsp;I built speech recognition, facial aniomation and face tracking\/eye contact into the thing and it was really nice! &nbsp;From patent filing: &#8220;A toy is controlled by a smart device with wireless communication network connection capability, a display screen and programmed to generate optical control signals transmitted through the screen. The toy includes a main body, a control circuit, a holder configured to receive and releasably hold the smart device, and an optical signal receiver supported facing the display screen of the smart device in the holder and operably connected with the control circuit. The control circuit responds to optical control signals transmitted through the screen and detected by the optical signal receiver to control at least one operation of the toy.&#8221;<\/p>\n\n\n\n<h2>Identifiable Object and a System for Identifying an Object by an Electronic Device<\/h2>\n\n\n\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-731\" src=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2014\/04\/US20120194457A1-20120802-D00015-web2.png\" alt=\"US20120194457A1-20120802-D00015-web2\" width=\"720\" height=\"430\"\/><br \/><strong>US 0120194457A1<\/strong><br \/>This supplemental filing follows US8358286B2 below, and describes in greater detail my inventions behind Mattel&#8217;s <a title=\"Apptivity screen toy invention\" href=\"http:\/\/brucecannon.com\/projects\/apptivity\/\">Apptivity line of screen toys<\/a>. It captures the basics of my method of pattern tracking (although there is much more magic in the software). I&#8217;m proud to have, between the two filings, all of my earliest invention prototypes rendered, including an ice-skating figure, a toy car doing burnouts on a virtual parking lot, a magic key which opens a door in an app, an airplane flying over a virtual landscape, toy emergency vehicles which can stop virtual traffic with real flashers, and WWE figures on a virtual ring.<\/p>\n\n\n\n<h2>Toy Figurine with Internal Lighting Effect<\/h2>\n\n\n\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-731\" src=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2014\/04\/US20130196569A1-20130801-D00000-web.png\" alt=\"US20130196569A1-20130801-D00000-web\" width=\"720\" height=\"430\"\/><br \/><strong>US20130196569A1<\/strong><br \/>A collection of low cost ways to make magical animation effects in light-up figures using negative-mode LCD masks, including dithering for differing brightness in different areas, and more goodies. This work came out of a push to make a lower-cost version for kids, of the adult-collector targeted <a title=\"Green Lantern Deluxe Animated Figure\" href=\"http:\/\/brucecannon.com\/projects\/green-lantern-deluxe-animated-figure\/\">Green Lantern Deluxe Animated Figure<\/a>.<\/p>\n\n\n\n<h2>Toy With Locating Feature<\/h2>\n\n\n\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-731\" src=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2014\/04\/US20120052765A1-20120301-D00002-web2.png\" alt=\"US20120052765A1-20120301-D00002-web2\" width=\"720\" height=\"430\"\/><br \/><strong>US20120052765A1<\/strong><br \/>An interesting technique for &#8220;hide and seek&#8221; play patterns, where light energy is in unique code patterns, with a different power level for each code, allowing a &#8220;seeker&#8221; toy to provide &#8220;hotter&#8221; and &#8220;colder&#8221; feedback to a kid. Invented for the Electronic Search And Rescue Buzz Lightyear playset. I invented the alien finder game, and the electronics, and sold the idea into the brand, and it became a <a href=\"https:\/\/www.youtube.com\/watch?v=XngoUE2sADA\" target=\"_blank\" rel=\"noopener\">product<\/a>.<\/p>\n\n\n\n<h2>Electronic Device and the Input and Output of Data<\/h2>\n\n\n\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-732\" src=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2014\/04\/US08358286-20130122-D00013-web2.png\" alt=\"US08358286-20130122-D00013-web2\" width=\"720\" height=\"430\"\/><br \/><strong>US8358286B3<\/strong><br \/>A broad filing covering many interactions between mobile devices and toys and\/or accessories. Many innovations may yet emerge from this work. The first big one was <a title=\"Apptivity screen toy invention\" href=\"http:\/\/brucecannon.com\/projects\/apptivity\/\">Apptivity line of screen toys<\/a>. Also see US20120194457A1 above.<\/p>\n\n\n\n<h2>Multidirectional Switch and Toy Including a Multidirectional Switch<\/h2>\n\n\n\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-729\" src=\"https:\/\/brucecannon.com\/wp-content\/uploads\/2014\/04\/US08461468-20130611-D00000-web2.png\" alt=\"US08461468-20130611-D00000-web2\" width=\"720\" height=\"430\"\/><br \/><strong>US8461468B2<\/strong><br \/>An extremely low-cost acceleration switch detecting multiple types of motion with a single assembly. Originally designed for a line of toy gloves called Tough Talkers which have two motions. If you make a punching gesture, they make slap sounds. If you make the signature move of the wrestler, they speak a phrase in his voice. For example, when you wear the John Cena glove and wave your hand in front of your face, they say &#8220;You can&#8217;t see me!&#8221; Kids really enjoyed them.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I worked in the toy industry from 2008-2017., first as an electrical engineer, later as an innovation executive. This page covers some of my engineering, design, invention and patents for toy-industry electronic and interactive mechanisms. 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